Tag: marketing

NYTimes.com – How to Make Oatmeal . . . Wrong
Honest doesn’t make them quite as much money.
February 23, 2011
Seth’s Blog – How should you treat your best customers?
I love the thought of flipping the idea of what a best customer means.
February 7, 2011
Seth’s Blog – Pleasing
If I ever start a company this is going to be part of the company policy.
February 7, 2011
Drawar – Your Logo Is Not Your Brand
This is an idea that I tried expressing to some people after the Starbucks logo change.
January 20, 2011
Campaign Monitor – When it comes to opting-in for email, un-checked is best
Pretty simple don’t force people to uncheck a box to sign up for your cruddy newsletter, opt-in is a better design and better user experience.
January 16, 2011
Cocktail Party Physics – i think that i shall never see / a carbon offset as lovely as a tree
I loved every little in nook and cranny she explored from just a couple of simple marketing statements.
January 10, 2011
Seth’s Blog – Sadly stuck with the status quo
Easily the best way to improve customer facing aspects of a company is for top executives to have go through all of what you expect your customers to do.
December 30, 2010
Drawar – Design The Experience: Expectations
Set your customers up for an awesome experience by succeeding their expectations.
August 4, 2010
Street Giant – Leroy Stick: the man behind @BPGlobalPR
The man behind @BPGlobalPR speaks up and tells companies how to not have their reputation totally trashed.
June 3, 2010
The least I could do – Seth’s Blog
Do more than the least you have to do.
March 2, 2010